managementranepaУправленческое консультированиеAdministrative Consulting1726-11391816-8590Russian Presidential Academy of National Economy and Public Administration. North-West Institute of Management.10.22394/1726-1139-2021-1-50-60managementranepa-1618Research ArticleВЛАСТЬ И ЭКОНОМИКАPOWER AND ECONOMICSВклад поведенческой экономики в теорию предпринимательства и ее использование в государственной политике в сфере предпринимательстваBehavioural Economics Contribution to the Entrepreneurship Theory and its Application in Entrepreneurship PoliciesДобрягинаН. П.DobryaginaN. P.

доцент кафедры государственного и муниципального управления,

Санкт-Петербург

Associate Professor of the Chair of State and Municipal Administration, PhD,

St. Petersburg

 

dobryagina-np@ranepa.ruРоссийская академия народного хозяйства и государственной службы при Президенте Российской Федерации (Северо-Западный институт управления РАНХиГС)North-West Institute of Management, Branch of RANEPA202119032021015060Copyright © Добрягина Н.П., 20212021Добрягина Н.П.Dobryagina N.P.Данная работа распространяется под лицензией Creative Commons Attribution 4.0.This work is licensed under a Creative Commons Attribution 4.0 License.https://www.acjournal.ru/jour/article/view/1618

Основываясь на междисциплинарном исследовании, статья доказывает, что поведенческая экономика вносит значительный вклад в теорию предпринимательства и может усилить эффект государственной политики, ориентированной на мотивацию предпринимательства. Статья демонстрирует, что предпринимательство — это явление, которое противоречит ряду неоклассических предположений, в то время как поведенческая экономика дает объяснения этим отклонениям и включает предпринимательство в модифицированные модели. Данные модели учитывают поведенческие аспекты предпринимательских решений. В статье определены три основные причины, из-за которых государственная политика в сфере предпринимательства имеет ограниченное воздействие: недостаточные знания о существующей политике, недооценка возможностей и перспектив предпринимательской сферы и важность нематериальных факторов в предпринимательском решении, которые не учитываются в существующих детерминантах предпринимательства, применяемых в государственной политике поддержки предпринимательства. В статье рассматривается возможность использования инструментов поведенческой экономики в государственной политике поддержки предпринимательства, основываясь на успешном опыте применения данных подходов в других сферах. 

Based on interdisciplinary research the paper proves that behavioural economics provides a significant contribution to the entrepreneurship theory and can increase the effect of policies focused on entrepreneurship motivation. The paper demonstrates that entrepreneurship is a phenomenon, which contradicts a number of neoclassical assumptions, while behavioural economics provides explanations of these deviations and embeds entrepreneurship into modified models. These new models take into account behavioural aspects of entrepreneur’s decision. The paper determines three main reasons of restrained effect of entrepreneurship policies, which are limited knowledge about existing entrepreneurship policies, underestimation of entrepreneurial sphere opportunities and importance of non-pecuniary factors in entrepreneurial decision, which are not taken into account in existing entrepreneurship determinants, used by policy makers. The paper suggests that behavioural economics approaches should be used in entrepreneurship policies as they help to deal with similar issues in other spheres. 

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The authors declare that there are no conflicts of interest present.