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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">managementranepa</journal-id><journal-title-group><journal-title xml:lang="ru">Управленческое консультирование</journal-title><trans-title-group xml:lang="en"><trans-title>Administrative Consulting</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">1726-1139</issn><issn pub-type="epub">1816-8590</issn><publisher><publisher-name>Russian Presidential Academy of National Economy and Public Administration. North-West Institute of Management.</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.22394/1726-1139-2023-4-30-36</article-id><article-id custom-type="elpub" pub-id-type="custom">managementranepa-2240</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ВЛАСТЬ И ЭКОНОМИКА</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>POWER AND ECONOMICS</subject></subj-group></article-categories><title-group><article-title>Технология Deepfake: угрозы или возможности для таможни</article-title><trans-title-group xml:lang="en"><trans-title>The Deepfake Technology: Threats or Opportunities for Customs</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Гетман</surname><given-names>А. Г.</given-names></name><name name-style="western" xml:lang="en"><surname>Getman</surname><given-names>A. A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Гетман Анастасия Геннадьевна - ведущий научный сотрудник НИЛ Стратегического планирования и евразийской интеграции, доцент кафедры таможенного администрирования СЗИУ РАНХиГС, кандидат экономических наук, доцент.</p><p>Санкт-Петербург</p></bio><bio xml:lang="en"><p>Anastasia G. Getman - Associate Professor of Department of Customs Administration of North-West Institute of Management, Branch of RANEPA, Candidate of Economic Sciences, Associate Professor.</p><p>St. Petersburg</p></bio><email xlink:type="simple">getman-ag@ranepa.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Лин</surname><given-names>Илань</given-names></name><name name-style="western" xml:lang="en"><surname>Ling</surname><given-names>Yilan</given-names></name></name-alternatives><bio xml:lang="ru"><p>Лин Илань - студент 4 курса факультета таможенного дела Шанхайского таможенного колледжа.</p><p>Шанхай</p></bio><bio xml:lang="en"><p>Ling Yilan - Student of 4 course of the Faculty of Customs Administration, Shanghai Customs Colledge.</p><p>Shanghai</p></bio><email xlink:type="simple">744640189@qq.com</email><xref ref-type="aff" rid="aff-2"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Российская академия народного хозяйства и государственной службы при Президенте Российской Федерации (Северо-Западный институт управления РАНХиГС)</institution></aff><aff xml:lang="en"><institution>Russian Presidential Academy of National Economy and Public Administration (North-West Institute of Management, Branch of RANEPA)</institution></aff></aff-alternatives><aff-alternatives id="aff-2"><aff xml:lang="ru"><institution>Шанхайский таможенный колледж</institution></aff><aff xml:lang="en"><institution>Shanghai Shanghai Customs Colledge, (SCC)</institution></aff></aff-alternatives><pub-date pub-type="collection"><year>2023</year></pub-date><pub-date pub-type="epub"><day>25</day><month>05</month><year>2023</year></pub-date><volume>0</volume><issue>4</issue><fpage>30</fpage><lpage>36</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Гетман А.Г., Лин И., 2023</copyright-statement><copyright-year>2023</copyright-year><copyright-holder xml:lang="ru">Гетман А.Г., Лин И.</copyright-holder><copyright-holder xml:lang="en">Getman A.A., Ling Y.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://www.acjournal.ru/jour/article/view/2240">https://www.acjournal.ru/jour/article/view/2240</self-uri><abstract><p>Развитие науки и технологий способствует расширению возможностей использования в различных сферах деятельности новых способов — таких как удаленная работа, облачные вычисления и т. д., что делает любую деятельность более удобной и эффективной. Однако высокие технологии не всегда связаны с позитивным эффектом, так как новые технологии приводят к возникновению новых рисков. В статье рассмотрена технология Deepfake — популярная технология искусственного интеллекта, с помощью которой возможно не только изменять, но и подделывать данные, такие как изображения, видео, аудио. С одной стороны, это приносит пользу и прибыль в области киноиндустрии, а с другой — может угрожать обеспечению защиты прав на объекты интеллектуальной собственности. Таможенные органы, использующие различные технологии, должны быть готовы реагировать на «дипфейки». Статья посвящена вопросам учета рисков для таможенных органов стран в связи с появлением и распространением дипфейков.</p></abstract><trans-abstract xml:lang="en"><p>The development of science and technology contributes to the expansion of opportunities for using new ways in various fields of activity — such as remote work, cloud computing, and so on, which makes any activity more convenient and efficient. However, high technologies are not always associated with a positive effect, as new technologies lead to new risks. The article discusses Deepfake technology, a popular artificial intelligence technology, with which it is possible not only to change, but also to fake data, such as images, video, audio. On the one hand, this brings benefits and profits to the film industry, and on the other hand, it can threaten the protection of intellectual property rights. Customs authorities using various technologies need to be prepared to respond to deepfakes. The article is devoted to the issues of taking into account the risks for the customs authorities of countries in connection with the emergence and spread of deepfakes.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>дипфейк</kwd><kwd>таможенные органы</kwd><kwd>технологии</kwd><kwd>таможенные риски</kwd><kwd>права на интеллектуальную собственность</kwd></kwd-group><kwd-group xml:lang="en"><kwd>Deepfake</kwd><kwd>Customs</kwd><kwd>technology</kwd><kwd>Customs risks</kwd><kwd>Intellectual property rights</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Getman A. G. The digitalization of mechanisms of interaction of right holders with the federal Customs service of Russia when receiving a public service for maintenance of the customs register of intellectual property objects // Theory and practice of management of state functions and services. 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