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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">managementranepa</journal-id><journal-title-group><journal-title xml:lang="ru">Управленческое консультирование</journal-title><trans-title-group xml:lang="en"><trans-title>Administrative Consulting</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">1726-1139</issn><issn pub-type="epub">1816-8590</issn><publisher><publisher-name>Russian Presidential Academy of National Economy and Public Administration. North-West Institute of Management.</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.22394/1726-1139-2023-8-105-115</article-id><article-id custom-type="elpub" pub-id-type="custom">managementranepa-2330</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ОБЩЕСТВО И РЕФОРМЫ</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>SOCIETY AND REFORMS</subject></subj-group></article-categories><title-group><article-title>Актуальные исследования ценностей молодежи Европы и России в контексте теории социокультурных ментальностей Питирима Сорокина</article-title><trans-title-group xml:lang="en"><trans-title>Actual Research on the Values of the Youth of Europe and Russia in the Context of the Socio-Cultural Mentality’s Theory of Pitirim Sorokin The Popularity of K-Pop Culture in Russia: Good or Evil? The Case of BTS</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Байер</surname><given-names>Ю. П.</given-names></name><name name-style="western" xml:lang="en"><surname>Bayer</surname><given-names>Ju. P.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Юлия Паулевна Байер, доцент, кандидат социологических наук</p><p>кафедра социальных технологий</p><p>Санкт-Петербург</p></bio><bio xml:lang="en"><p>Julia P. Bayer, PhD in Sociology, Associate Professor</p><p>Department of Social Technologies</p><p>Saint Petersburg</p></bio><email xlink:type="simple">bayer-yp@ranepa.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Романов</surname><given-names>В. Д.</given-names></name><name name-style="western" xml:lang="en"><surname>Romanov</surname><given-names>V. D.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Виталий Дмитриевич Романов, аспирант</p><p>кафедра социальных технологий</p><p>Санкт-Петербург</p></bio><bio xml:lang="en"><p>Vitaly D. Romanov, Postgraduate Student</p><p>School of Social Technologies</p><p>Saint Petersburg</p></bio><email xlink:type="simple">vromanov-20-01@edu.ranepa.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Российская академия народного хозяйства и государственной службы при Президенте Российской Федерации (Северо-Западный институт управления РАНХиГС)</institution></aff><aff xml:lang="en"><institution>Russian Presidential Academy of National Economy and Public Administration (North-West Institute of Management, Branch of RANEPA)</institution></aff></aff-alternatives><pub-date pub-type="collection"><year>2023</year></pub-date><pub-date pub-type="epub"><day>05</day><month>09</month><year>2023</year></pub-date><volume>0</volume><issue>8</issue><fpage>105</fpage><lpage>115</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Байер Ю.П., Романов В.Д., 2023</copyright-statement><copyright-year>2023</copyright-year><copyright-holder xml:lang="ru">Байер Ю.П., Романов В.Д.</copyright-holder><copyright-holder xml:lang="en">Bayer J.P., Romanov V.D.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://www.acjournal.ru/jour/article/view/2330">https://www.acjournal.ru/jour/article/view/2330</self-uri><abstract><p>   В исторической перспективе рассматривается сравнительное изучение общественных ценностей, культурных измерений как направление социальных наук, а также демонстрируются результаты эмпирического исследования ценностей молодежи России и Европы. В своем исследовании, при определении ментальности современной молодежи,авторы опирались на подход русско-американского социолога П. А. Сорокина. При характеристике ментальностей Питирим Сорокин выделил основные параметры диагностики ментальности, которые были интегрированы и адаптированы авторами в инструментарий исследования.</p><p>   Целью исследования было выявление ценностей студенческой молодежи на основе компаративистского подхода.</p><p>   На основании результатов исследования авторы, продолжая теорию флуктуации ментальностей Питирима Сорокина, дают характеристику современной ментальности молодежи по критериям, выделенным классиком социологии. При организации исследования авторы опирались на выводы социологов прошлого и современности о наступлении стадии перехода от доминирования одного менталитета в западной культуре к новым моделям восприятия и жизненных установок в обществе; такое положение легло в основу одной из гипотез исследования. По результатам обработки собранных данных удалось определить базовые компоненты ценностей современной молодежи Европы и России, которые включают равно материальные и «духовные» приоритеты, тогда как по отдельности такие ценности доминируют у подавляющего меньшинства.</p></abstract><trans-abstract xml:lang="en"><p>   The historical perspective deals with the comparative study of social values and cultural dimensions as a direction of social sciences, and demonstrates the results of empirical research on the values of young people in Russia and Europe. In their study, the authors relied on the approach of the Russian-American sociologist P. A. Sorokin in defining the mentality of contemporary youth. In characterising the mentalities, Pitirim Sorokin highlighted the main parameters of mentality diagnosis, which were integrated and adapted by the authors into the research toolkit.</p><p>   The aim of the study was to identify the values of student youth on the basis of a comparativist approach.</p><p>   Based on the results of the study, the authors, continuing Pitirim Sorokin’s theory of the fluctuation of mentalities, characterize the modern mentality of young people according to the criteria highlighted by the classic sociologist. In organizing the study, the authors drew on the findings of past and ontemporary sociologists on the onset of the transition from the dominance of one mentality in Western culture to new models of perception and attitudes in society; this position formed the basis of one of the hypotheses of the study. Based on the results of the processing of the collected data, it was possible to identify the basic components of the values of contemporary European and Russian youth, which include equally material and “spiritual” priorities, whereas separately such values dominate in the vast minority.</p></trans-abstract><kwd-group xml:lang="ru"><kwd>ценностные исследования</kwd><kwd>компаративистика</kwd><kwd>менталитет</kwd><kwd>исследования молодежи</kwd></kwd-group><kwd-group xml:lang="en"><kwd>values research</kwd><kwd>comparativism</kwd><kwd>mentality</kwd><kwd>youth research</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Андреенкова А. В. Межстрановые сравнительные исследования в социальных науках: методология, этапы развития, современное состояние // Мир России. 2011. № 3. С. 125–154.</mixed-citation><mixed-citation xml:lang="en">Andreenkova A. V. 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