The System of Infrastructure Ensuring Business Activity in the Market of Mobile Commerce of Russia
https://doi.org/10.22394/1726-1139-2019-3-41-48
Abstract
Entrepreneurship in the mobile commerce market provides the opportunity to search for new opportunities for companies in the mobile environment. Taking into account the innovative nature of entrepreneurship in the mobile commerce market, it is necessary to form an infrastructure support system, the main tasks of which are: activating business processes in the mobile commerce system by creating the necessary conditions and turning business activities in this area into a real factor of economic growth by adapting the economy to advanced technologies. The article discusses the system of infrastructure support for entrepreneurship in the mobile commerce market as a complex of institutional entities that provide the conditions for implementing the processes of organizing and managing the development of entrepreneurial activities in the mobile commerce market in Russia. Thus, the infrastructure support of small business in the mobile commerce market is a combination of conditions, institutions and mechanisms that ensure the sustainable development and competitiveness of Internet companies in the Internet environment.
About the Authors
Alexey P. Isaev
Russian Presidential Academy of National Economy and Public Administration (North-West Institute of Management of RANEPA)
Russian Federation
Russian Federation
Dean of Faculty of Economy and Finance of North-West institute of management of RANEPA, Doctor of Science (History), Professor
Saint-Petersburg
Tatyana V. Vasilyeva
Russian Presidential Academy of National Economy and Public Administration (North-West Institute of Management of RANEPA)
Russian Federation
Russian Federation
Associate Professor of the Chair of Economics of the North-West Institute of Management of RANEPA, PhD in Economics, Associate Professor
Saint-Petersburg
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Review
For citations:
Isaev A.P., Vasilyeva T.V. The System of Infrastructure Ensuring Business Activity in the Market of Mobile Commerce of Russia. Administrative Consulting. 2019;(3):41-48. (In Russ.) https://doi.org/10.22394/1726-1139-2019-3-41-48
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