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The Place of the Childish Press in the State Information Policy of the Russian Federation: Problems and Prospects

https://doi.org/10.22394/1726-1139-2018-4-130-141

Abstract

The article is devoted to problems of the Russian childish press, its economic condition and the prospects of development and definition of the place, which is taken by the childish press in the system of modern communication  channels with youth and in the state information policy of Russia. Authors point to insufficient attention of the state to  problems of the childish press, the actual lack of state programs of  its support, carry out comparison with foreign practice of support of  the press. The analysis of a number of normative documents is  carried out. Also in the article the review of childish magazines in the media market is given. The questions of financing of childish media,  involvement of readers and distribution of circulations of the edition as to essential elements of system of support of the childish  press are raised.

About the Authors

N. V. Gorbatova
Russian Presidential Academy of National Economy and Public Administration (North-West Institute of Management of RANEPA)
Russian Federation

Associate Professor of the Chair of Public Relations and Social Technologies of North-West Institute of Management of a  RANEPA (St. Petersburg, Russian Federation), candidate of political sciences



T. G. Ryabova
Russian Presidential Academy of National Economy and Public Administration (North-West Institute of Management of RANEPA)
Russian Federation

Associate Professor of the Chair of Public Relations and Advertizing of the Herzen State Pedagogical University of Russia (St. Petersburg, Russian Federation)



References

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2. Mass media of the megalopolis: typology of printed media / under a general edition of M. A. Shishkina; scientific edition of B.Ya. Misonzhnikov. SPb., 2009. (In rus)

3. Printed media of St. Petersburg // Expedition Media. 2006. November 20. (In rus)

4. Romanova N. Review of childish periodic magazines [An electronic resource]. URL: http://materinstvo.ru/art/7530/ null (In rus)

5. Russian periodicals. State, tendencies and prospects of development. The industry report /under a general edition of V. V. Grigoriev. M., 2012. (In rus)

6. Ryabova T. G. Market of printing editions of St. Petersburg: current state and tendencies // Bulletin of the St. Petersburg University. Series “Philology. Oriental studies. Journalism” [Vestnik Sankt-Peterburgskogo universiteta. Seriya «Filologiya. Vostokovedenie. Zhurnalistika»]. 2009. Issue 1. Part I. P. 115–121. (In rus)


Review

For citations:


Gorbatova N.V., Ryabova T.G. The Place of the Childish Press in the State Information Policy of the Russian Federation: Problems and Prospects. Administrative Consulting. 2018;(4):130-141. (In Russ.) https://doi.org/10.22394/1726-1139-2018-4-130-141

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ISSN 1726-1139 (Print)
ISSN 1816-8590 (Online)