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Organizational and Technological Aspects of the Activities of the Convergent Editorial Office

https://doi.org/10.22394/1726-1139-2023-7-72-81

Abstract

In the article, the authors consider various aspects of the functioning of convergent media editorial offices. For this purpose, organizational and technological innovations were studied. They have become actively introduced into the practice of editorial activity in recent decades. The merger of several media channels into large media holdings led to the fact that on the basis of such editorial conglomerations, specialized Internet departments and services first began to emerge, and then independent multimedia editorial offices. In the course of the study, employees of convergent media were interviewed, who told not only about the principles of organizing the production process for the release of multimedia products, but also about the features of introducing new forms of management of the editorial team, about various planning methods, and finally, about the functional tasks of new media employees.

About the Authors

M. N. Kim
Russian Presidential Academy of National Economy and Public Administration (North-West Institute of Management of RANEPA)
Russian Federation

Maxim N. Kim - Professor of the Chair of Journalism and Media Communication, Doctor of Science (Philology Sciences), Associate Professor

St. Petersburg



E. M. Puck
Russian Presidential Academy of National Economy and Public Administration (North-West Institute of Management of RANEPA)
Russian Federation

Catherine M. Puck - Associate Professor of the Chair of Journalism and Media Communication, PhD in Philology

St. Petersburg



References

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2. Journalism and convergence: why and how traditional media are turning into multimedia / ed. A. G. Kachkaeva. M., 2010. 200 p.

3. Zagidullina M. V. The rapid development of technology as a challenge to the profession of a journalist // Bulletin of the Chelyabinsk State University. 2015. N 5. P. 7–8.

4. Kiriya I. What is multimedia? //Journalism and convergence: why and how traditional media are turning into multimedia. M., 2010. P. 13–29.

5. Molchanova O. I. Convergent editorial office as a new type of organization of the editorial structure of the media // Knowledge. Understanding. Skill. 2018. N 1. P. 157–166.

6. Multimedia journalism: a textbook for universities / ed. by A.G. Kachkaeva, S.A. Shomova; National research University “Higher School of Economics”. M. : Ed. house of the Higher School of Economics, 2017


Review

For citations:


Kim M.N., Puck E.M. Organizational and Technological Aspects of the Activities of the Convergent Editorial Office. Administrative Consulting. 2023;(7):72-81. (In Russ.) https://doi.org/10.22394/1726-1139-2023-7-72-81

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ISSN 1726-1139 (Print)
ISSN 1816-8590 (Online)