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Управленческое консультирование

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Вклад поведенческой экономики в теорию предпринимательства и ее использование в государственной политике в сфере предпринимательства

https://doi.org/10.22394/1726-1139-2021-1-50-60

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Аннотация

Основываясь на междисциплинарном исследовании, статья доказывает, что поведенческая экономика вносит значительный вклад в теорию предпринимательства и может усилить эффект государственной политики, ориентированной на мотивацию предпринимательства. Статья демонстрирует, что предпринимательство — это явление, которое противоречит ряду неоклассических предположений, в то время как поведенческая экономика дает объяснения этим отклонениям и включает предпринимательство в модифицированные модели. Данные модели учитывают поведенческие аспекты предпринимательских решений. В статье определены три основные причины, из-за которых государственная политика в сфере предпринимательства имеет ограниченное воздействие: недостаточные знания о существующей политике, недооценка возможностей и перспектив предпринимательской сферы и важность нематериальных факторов в предпринимательском решении, которые не учитываются в существующих детерминантах предпринимательства, применяемых в государственной политике поддержки предпринимательства. В статье рассматривается возможность использования инструментов поведенческой экономики в государственной политике поддержки предпринимательства, основываясь на успешном опыте применения данных подходов в других сферах. 

Об авторе

Н. П. Добрягина
Российская академия народного хозяйства и государственной службы при Президенте Российской Федерации (Северо-Западный институт управления РАНХиГС)
Россия

доцент кафедры государственного и муниципального управления,

Санкт-Петербург



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Для цитирования:


Добрягина Н.П. Вклад поведенческой экономики в теорию предпринимательства и ее использование в государственной политике в сфере предпринимательства. Управленческое консультирование. 2021;(1):50-60. https://doi.org/10.22394/1726-1139-2021-1-50-60

For citation:


Dobryagina N.P. Behavioural Economics Contribution to the Entrepreneurship Theory and its Application in Entrepreneurship Policies. Administrative Consulting. 2021;(1):50-60. https://doi.org/10.22394/1726-1139-2021-1-50-60

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