The social credit system, created in the PRC in 2014 and which has been in widespread use since approximately 2016, is being evaluated.

The assessment by the population is being considered. An estimate expressed in market indicators is given. Assessment by a learned community trying to comprehend the social credit system in terms of the paradigm of authoritarian government analyzed.

The results of the consideration of market indicators show that the introduction of the social credit system did not have an impact on business climate indicators such as BCI or PMI.

Meanwhile, for the sake of business climate indicators, the social credit system was introduced, as was stated when it was created: this system was designed to prevent unscrupulous behavior of frms. Thus, the declared goal of introducing a social credit system was not achieved.

It seems logical to wonder if there was a different goal from the declared goal of introducing social credit, the goal of strengthening the tendency of authoritarian government.

At the same time, point studies of the assessment of the social credit system by the population showed a high level of approval of social credit by citizens.

Western liberal thought with its cult of individualism sees the following consequences of the introduction of a social credit system: violation of human rights, non-observance of the principle of social justice, violation of the principle of privacy, violation of the principle of equality of rights, development of totalitarian and authoritarian tendencies.

It is assumed that some conclusions based on this approach may be called into question due to a mismatch of values: it is proved that assessment categories based on the values of extreme individualism are poorly applied to Chinese society, whose ideology is based on collectivist values.

In this regard, a fundamentally different approach is applied to assessing the social credit system: signs of authoritarianism are postulated as the presence of unequal opportunities for symbolic construction of reality; the social credit system is tested for such capabilities within the theory of mass communication.

The social credit system used to control the content of Internet sites will have an extremely negative impact on political communication, making it more asymmetric, on the democratic structure of the political system and human quality.

The COVID-19 pandemic and the restrictions imposed in connection with it have led to a sharp reduction in the sector of small and medium enterprises around the world. At the same time, the impossibility of doing business ofine has led to an unprecedented growth in online trading. This growth is explained by the reduction in transaction costs for entrepreneurs due to the special nature of digital services. The subject of this study is the use of digital platforms as a resource to reduce transaction costs. The aim of the article is to substantiate the need for the government to minimize the risks of using digital platforms by small and medium-sized businesses as a resource for their development. With the help of statistical data, arguments are made in favor of the use of digital platforms as a resource to support entrepreneurship and an assumption is made about their influence on the choice of entrepreneurs in favor of legalizing their activities. In addition, key risks are identifed, which are based on a different level of digital culture of the population and infrastructure provision in different regions of the country. As a result, measures are formulated to minimize the risks of using digital platforms that the state can apply. They consist in the development of technical infrastructure, increasing the digital culture of citizens, as well as improving the already functioning infrastructure for supporting small and medium-sized businesses that can provide comprehensive assistance to entrepreneurs in the digital transformation of their business.

The purpose of the research is to analyze the key features of the metaverse, the possibilities and advantages of its tools, security issues and the format of user participation in the metaverse virtual space. The relevance of the study is caused by the changes in the global economic order and the metaverse technologies awareness from both the expert community and ordinary users. The authors use methods of comparative analysis of Russian and foreign scientific sources, as well as statistical analysis and forecasting from leading consulting, rating and analytical agencies (Gartner, Statista, Emergenresearch, Moscow Innovation Agency, World Economic Forum, Tadviser). The scope of the achieved results is determined by the possibility of using the practical part of the study in building scenarios for the metaverse technologies application by various stakeholders. The authors draw conclusion that there is a wide range of use of the metaverse tools in various felds of human activity (professional, educational, social, entertainment, etc.), as well as about stimulating the development of the digital market using metaverse technologies. The prospects of non-interchangeable tokens, one of the innovative tools of the metaverse, are discussed and the audience growth rate of the metaverse innovative technologies potential consumers in the future is predicted.

This article examines the process of transformation of communication technologies under the influence of digitalization, which today has formed the meaning of the existence of society itself, making it a digital society. The authors meaningfully separate the concepts of “information society” and “digital society”, while demonstrating how they affect the channels, forms and methods of communication between individuals and social institutions. The paper provides a detailed analysis of modern communication technologies and reveals their nature. Considering this aspect through the prism of ethical evaluation: good or evil, allows you to expand research boundaries and show all the components of the communication process in modern conditions. The methodological basis of the work is the analysis of existing communication practices in the conditions of digital reality. On the basis of the analysis, positive and negative factors that influenced the transformation of communication technologies in modern society are identifed by the example of public authorities. The transformation of communication technologies can lead to the transformation of the state itself and the channels of its implementation of power relations, this conclusion is made in the article based on the consideration of political management systems at different stages of their development.

The educational standards of higher education — FGOS3++ require designing educational programs (EP) based on professional competencies in demand in the labor market. It is rec ommended to use professional standards. This way has certain disadvantages. For example, professional standards describe labor functions, but in the EP competencies are required. The use of professional standards in the development of the EP obviously determines a certain lag in the reaction in the labor market changes. An alternative to such EP design is a direct analysis of market requirements. Intelligent Analysis (IA) tools: data mining and machine learning can facilitate such analysis. An overview of developments in this direction is given. The results of the application of IA based on the KNIME analytical platform for determining the competence model of the EP in the feld of project management are presented. Automation affected:the collection of requirements for more than 6000 vacancies of employers of the Head Hunter online resource; the analysis of texts presented in natural language (descriptions of EP of different universities, professional standards and guidance materials of professional associations — SOVNET-Agile, IPMA OCB&ICB). Based on these data sets was carried out: tokenization, collocation of terms and topics, clustering of topics, the cross-classifcation of professional standards and guidance materials based on a pre-trained competence model of the EP. The results confrmed the efciency of the used technique. Such analytics allows us to dynamically systematize descriptions of professional activities and formulate considerations about the elements, structure, and mutual correspondence of the EP competence models and the competencies natural models on the labor market. In combination with the traditional expert assessment, it can contribute to the formation of a more complete isomorphism between the qualifcations of EP and professional activity.

The article discusses building a system of indicators for assessing the state of vocational education systems in the regions of the Russian Federation, proposes an approach for its assessment and presents the results of the identifed statistical relationships between the state indicators and the factors affecting the system.

Purpose. The purpose of this paper is to provide modes of teaching Russian undergraduate students fundamental critical analysis of scientifc papers and ways of identifying misinformation and disinformation in “Academic Writing” discipline. design/methodology/approach. “Academic Writing” discipline was taught to frst-year undergraduate students by scientifc library experts. At a starting period students were asked to complete a questionnaire and perform a test, and then write an essay to identify how students were able to assess Web scientifc literature and verify their “tolerance” to inaccurate and fake scientifc information. Then contact hours on theory and practice of identifying and assessing information were introduced into the curriculum. At the end of the semester lists of works cited in original essays and fnal assays were compared.

Findings. The fndings reveal that entirely all frst year undergraduate students lack the ability to differentiate between qualitative certain scientifc information and misinformation and disinformation, and they willingly borrow anything from the Web. However, students acquired necessary skills to assess information critically using socio-technical systems infrastructures.

This was demonstrated with list of literature analysis in students’ essays and peer-checking. originality. It is headline news and social networks when it is necessary to distinguish from authentic and inaccurate information. However, skills of critical assessment of scientifc publications are of vital importance at a starting period of studies. In publications of that sort falsifcations, fabrications and other fake discoveries can lead to reputational and fnancial risks, and then trigger unethical demeanour of future researchers. It is qualifed librarians being experts in electronic resources and data based use who are able to get students to “digital hygiene”.

Practical implications. The results of the paper can be used for teaching in university curriculum. Embedding information literacy and academic writing as well as involving information resources into students’ curriculum are aimed at the ability to identify misinformation and disinformation. Librarian-developed “Academic writing” discipline component might be introduced into curriculum as a self-contained short course or a composing element of any students’ academic discipline. All this mitigate the risks of applying low-equality, unverifed and openly fake information in educational and scientifc works.

Purpose. The article analyzes new approaches in the system of prevention of cruel treatment of children in the family. The essence of social marketing as a tool for solving the issues of prevention of family trouble is revealed. The special role of the communication environment and information support for the activities of various subjects of prevention is noted.

Methods. The study uses a set of general scientifc methods, such as analysis, synthesis, generalization, system-functional and complex, resource approach. Within the framework of the stated topic, a systematization of theoretical provisions and modern approaches to the problem of preventing cruel treatment of children in the family was carried out on the basis of a study of the works of various authors, regulatory documents, and ofcial statistics.

outcomes. The theoretical and practical signifcance of the presented study lies in the fact that it can become the basis for further study of social marketing tools for the prevention of family dysfunction and abuse of children in the family. The analysis actualizes the importance for the practice of using social marketing tools in solving the problem of child abuse in the family. The introduction of social marketing tools and their development can increase the effectiveness of preventive activities of state and non-state organizations focused on working with families and children.

The features of the media environment of the North Caucasus are analyzed, the role of press services in the formation of the media image of state bodies is studied from this position. The author cites the results of a study conducted in order to identify the most effective forms of interaction between the press services of state bodies and the media, as well as the designation of problem areas when choosing communicative strategies for the work of the press service with journalists, emphasis is placed on the peculiarities of the work of the press services of the Chechen Republic, based on the ethno-cultural values of the region. It is empha sized that the experience of interaction between the press services of state bodies and the media of the Chechen Republic can be useful in other regions.

The main research methods are the analysis of media documents, thematic and situational monitoring of the media of the Chechen Republic, monitoring of social networks and messengers, expert interviews with journalists and employees of the press services of state bodies of the region. As a conclusion, it is noted that the criteria for effective interaction between journalists and press service employees are personal qualities and work experience of communicators, knowledge and mastery of modern strategies of communicative interaction and the ability to apply them from the position of situational and event media marketing.

The Republic of Belarus is the only state of the Near Abroad, where, with a reduction in the share of the Russian population, since the beginning of the 21st century, there has been an increase in the proportion of citizens who called Russian their native language and actively used it in everyday life. Ukraine, despite the signifcant similarity with the Republic of Belarus in the linguistic structure of the population, is the direct opposite of the latter in the course of linguistic processes. The purpose of the article is to compare the course of ethnolinguistic processes in these two neighboring countries. The study assesses the change in the size of the main ethnic communities and linguistic groups of Ukraine in the period from 2001 to 2021, depending on the scenario of ethnolinguistic dynamics — actually “Ukrainian” and “Belarusian”. The study revealed that in the population of Ukraine the main shifts took place within the groups of bilinguals (or biethnophores) that changed their identity depending on the political situation. Despite Ukraine’s notable successes in “titulating” and linguistic assimilation of the non-Ukrainian population, in the transition to the “Belarusian” version of the national policy, due to the high proportion of bilinguals in the population, these processes can reverse.

In a scientifc study conducted by teachers of the Department of Journalism and Media Communications of the Faculty of Social Technologies of the RANEPA, the importance of the frst Russian newspaper Vedomosti as a means of reflecting the main directions of the domestic and foreign policy of the Russian state was determined and the degree of its influence on the processes of public administration in Russia in the frst quarter of the XVIII century was revealed. To achieve the purpose of the study, an analysis of the content of all issues of Vedomosti for 1703–1727 was carried out, which made it possible to determine the functional tasks of this publication for the formation of public opinion, propaganda among the social elite of the need for political, social, economic and cultural transformations in the country, including in the feld of public service and public administration. Since the era of Peter the Great, the formation of the information space of Russia began, which had a direct impact on the processes of public administration, on the development of the public administration’s system and on the creation of mechanisms for the state personnel policy of Russia. It is known that the editor of a number of issues of Vedomosti and the author of some articles was Peter I, which made the newspaper a state media outlet. The experience of publishing Peter’s Vedomosti has shown how important not only the informational, but also the agitation and propaganda function is for the state media of modern Russia.

The purpose of this article is to summarise the current attitude of the Chinese government to Antarctic scientifc research and to characterise Antarctic scientifc research carried out by China as a non-Antarctic country by reviewing the performance of Antarctic scientifc expeditions and scientifc research in China over the last forty years.

The author approaches the study from the perspective of three aspects. Firstly, there is a reviewof Chinese government documents of recent years on China’s activities in Antarctica. Particular attention is paid to scientifc research and the Chinese government’s attitude to China’s research activities in Antarctica. Secondly, the history of the development of Chinese scientifc research in the Antarctic is considered. The path traveled by China is described, from sending the frst expeditionary group to Antarctica to the creation of research institutes, higher educational institutions and participation in international cooperation and scientifc programs. Finally, the characterization of the frst two aspects allows the author to analyze the achievements, shortcomings and peculiarities of China’s research activities and international cooperation in Antarctica. The author suggests the relevance of scientifc cooperation and development of research activities in this region from the point of view of China’s strategic interests.

The review of ofcial documents made public by the Chinese government in recent years allows the author to use the method of historical analysis to systematically summarize the country’s research activities in Antarctica and study the history of scientifc research. The paper also applies such methods of scientifc research as comparative analysis and statistical analysis.

The purpose of the article is to analyze the implementation of the multilateral diplomatic policy in the feld of security by the current head of the People’s Republic of China, Xi Jinping. To achieve this goal, the article uses the method of content analysis of the public speeches of the leader of the Chinese state, followed by a generalization and inductive analysis of the main directions of the implementation of China’s modern foreign policy. The article discusses the current directions of the foreign policy strategy of the head of the People’s Republic of China, Xi Jinping, which allows to ensure the achievement of the state’s national interests in the feld of global security. The main vectors of multilateral diplomacy of modern China and its positioning in the world community as a leading state are considered. The role of China in security issues and UN peacekeeping missions is noted. The analysis resulted in the vectors of China’s foreign policy outlined in the article to ensure global security and develop multilateral diplomatic ties from the standpoint of Chinese President Xi Jinping. Conclusions are drawn about the correspondence of the main foreign policy discourse of Xi Jinping to the values of peaceful development, and its focus on the positions of multilateralism, cooperation and mutually benefcial relations of China on a global scale.

The course of recent years towards the effective development of digital technologies, which was determined by the governments of both Russia and China, involves the search for the main guidelines for further cooperation between countries in this area. Long-term mutually benefcial bilateral interaction of states in other areas can have a logical continuation in the development of digital technologies, as evidenced by the results of the dialogue of states at the highest level. In this article, the author analyzes the state of bilateral relations between China and the Russian Federation in the economic sphere, and determines the potential for the development of digital technologies in countries based on the concept of strategizing by V.L. Kvint, identifes the “problem areas” of digital cooperation, and also indicates the strategic guidelines for further interaction between states in this area.